Archive for November, 2019

Power of Presentation

Thanks to reality
television shows, social media and digital marketing, consumers of real estate
are drawn towards beautiful, expressive, perfectly presented properties where
buyer objections are hard to justify. These aspirational homes encourage
sellers to emulate perfection with many spending significant sums to create the
perfect look prior to coming to market. 

The reality is that
most of us don’t … Read the full post »

Buying in Competition

Listings
levels are down about 12 per cent on this time last year and as demand increases,
home buyers will often find themselves making an offer to purchase in
competition with others.

Agents
have differing approaches as to how to deal with multiple offers but normally
will inform buyers that their offer is one amongst others. When a property is
offered … Read the full post »

Perth Market Under-Valued

A recent trip to Hobart on REIWA business confirmed to me
that the WA property market is grossly under-valued when compared to the
eastern states. The hit ABC television series, Rosehaven, starring Logie Award
winner, Luke McGregor sartorially portrays life in regional Tasmania from the
perspective of a parochial real estate agency in a small town. The fictional agency
is loosely based on Luke’s … Read the full post »